Common Online Shopping Mistakes While Buying Clothing & How to Avoid Them

Online shopping feels effortless — a few clicks and your wardrobe is on the way. Yet most returns in fashion happen not because customers change their minds, but because expectations don’t match reality.

At boer and fitch, where we design mens wear and womens wear through our own manufacturing process — from scratch sourcing to final stitching — we’ve seen firsthand how avoidable mistakes lead to disappointment. The good news? A little awareness can transform your online shopping experience.

Let’s explore the most common mistakes and how to avoid them.


1. Ignoring Fabric Details (The Biggest Mistake)

Many shoppers focus only on color and price. But fabric determines comfort, durability, and fit retention.

According to textile insights published by organizations like the Cotton Association of India, fiber composition directly impacts breathability and shrinkage. Yet product pages are often skimmed.

What to Do Instead:

  • Check fabric composition (100% cotton, blended, jersey knit, GSM details).
  • Look for shrinkage and wash-care information.
  • Understand whether the brand controls sourcing and production.

At boer and fitch, we manage production from scratch, ensuring every material is carefully sourced and tested before it becomes part of our premium quality collections. When brands control their supply chain, consistency improves dramatically.


2. Assuming All Sizes Are Universal

A “Medium” in one brand may fit like a “Small” in another. This inconsistency is one of the top reasons behind fashion returns worldwide.

Why It Happens:

Many brands outsource to different manufacturers, leading to varying size standards.

How to Avoid It:

  • Always check the size chart (body vs garment measurement).
  • Measure yourself before ordering.
  • Look for brands that maintain consistent sizing through own manufacturing.

Because boer and fitch controls production internally, we ensure sizing consistency across both mens and womens collections. That control builds reliability — and reduces returns.


3. Falling for Price Alone

We’ve all done it — choosing the lowest price without questioning why it’s cheaper.

Low prices often mean:

  • Lower GSM fabric
  • Poor stitching quality
  • Weak color fastness
  • No quality inspection

Affordable doesn’t have to mean compromise. There’s a difference between “cheap” and “affordable price with value.”

Brands that manufacture directly rather than relying on multiple middlemen can offer premium quality at an affordable price — because cost savings come from efficiency, not shortcuts.


4. Overlooking Product Reviews & Brand Transparency

Reviews are powerful — but look beyond star ratings.

Check for:

  • Real customer photos
  • Comments about fabric feel
  • Wash durability feedback
  • Fit accuracy

Transparency is equally important. Does the brand share details about:

  • Where products are made?
  • Whether they handle their own sourcing?
  • Quality control processes?

A brand built with trust and assurance will openly discuss its manufacturing journey — not hide it.


5. Ignoring Return & Exchange Policies

Many shoppers check the return policy only after something goes wrong.

Before buying:

  • Read return timelines.
  • Check if exchanges are easy.
  • Confirm whether refunds are straightforward.

Clear policies reflect operational confidence. Manufacturers who stand behind their products don’t complicate returns — because they trust their quality.


6. Not Considering Long-Term Wear

Fashion shouldn’t be disposable.

When evaluating mens wear or womens wear, ask:

  • Will this last more than one season?
  • Is stitching reinforced?
  • Will colors fade after two washes?

A garment built from scratch with controlled sourcing and in-house inspection is designed for longevity. Durability is part of real premium quality — not just branding language.


7. Ignoring Brand Philosophy

Clothing is not just fabric — it’s values.

Is the brand:

  • Focused on fast trends?
  • Or building timeless essentials?
  • Transparent about manufacturing?
  • Committed to quality control?

At boer and fitch, our approach is simple:

  • Manufacture internally.
  • Source carefully.
  • Deliver consistent fit.
  • Offer affordable pricing without sacrificing standards.
  • Build with trust and assurance.

That philosophy shapes every mens and womens product we release.


Key Insights Before Your Next Purchase

To summarize, here’s a smarter checklist:

✔ Check fabric details, not just images
✔ Compare measurements carefully
✔ Look for own manufacturing brands
✔ Evaluate long-term durability
✔ Read policies before checkout
✔ Prioritize trust over trends

When brands act as real manufacturers — not just resellers — customers benefit from transparency, consistency, and quality control.


Why Manufacturing Matters More Than Marketing

One insight many shoppers overlook: the difference between a label and a manufacturer.

Brands that control production:

  • Maintain strict quality checks.
  • Ensure consistent sizing.
  • Monitor fabric sourcing.
  • Reduce dependency on third parties.
  • Offer better pricing efficiency.

This is how premium quality and affordable price can coexist.


Conclusion: Shop Smarter, Not Harder

Online fashion doesn’t have to be risky. With a little research and attention to detail, you can avoid most common mistakes.

Choose brands that:

  • Manufacture from scratch.
  • Handle sourcing responsibly.
  • Focus on premium quality.
  • Deliver mens and womens wear designed to last.
  • Build relationships on trust and assurance.

When you shop thoughtfully, your wardrobe becomes an investment — not an experiment.


Ready to Experience the Difference?

Explore the latest boer and fitch mens wear and womens wear collections crafted through our own manufacturing process.

Discover clothing built from scratch, sourced with care, designed for comfort, and delivered at an affordable price without compromising premium quality.

👉 Shop now and experience fashion built with trust and assurance.

Why Boer and Fitch Own Manufacturing Ensures Premium Quality

When you wear boer and fitch, you’re not just wearing mens and womens wear — you’re wearing a process built from scratch. In an industry where many brands outsource production to third-party Manufacturers, Boer and Fitch has chosen a different path: own manufacturing.

But why does that matter?

Because the journey of a garment — from sourcing raw cotton to final stitching — directly defines its premium quality, affordable price, and the trust it builds with customers. Let’s take a closer look at how controlling the process transforms everyday clothing into something reliable, refined, and built with assurance.


The Problem with Outsourced Manufacturing

Globally, the fashion industry often relies on fragmented supply chains. According to reports from organizations like the McKinsey & Company in The State of Fashion, brands that lack supply chain control often struggle with:

  • Inconsistent quality
  • Fabric substitutions
  • Delayed production timelines
  • Ethical sourcing concerns

When a brand doesn’t oversee sourcing and production directly, compromises can happen. Fabric weight might vary. Stitching quality may differ from batch to batch. The result? Customers receive products that don’t always match expectations.

This is exactly where boer and fitch own manufacturing model stands apart.


What “Own Manufacturing” Truly Means

Own manufacturing is not just about owning machines. It’s about controlling:

  • Sourcing of raw materials
  • Fabric knitting and dyeing processes
  • Cutting precision
  • Stitch quality
  • Finishing and quality checks

By managing production from scratch, Boer and Fitch ensures that both mens wear and womens wear meet consistent standards — every single time.

Instead of depending on external Manufacturers, the brand becomes directly accountable for quality. That accountability translates into trust.


From Scratch: The Power of Responsible Sourcing

Premium quality begins long before stitching. It starts with sourcing.

In textile production, fiber quality determines durability, softness, and breathability. According to the Textile Exchange, fiber selection significantly impacts garment longevity and sustainability.

When brands control sourcing:

  • Cotton grade is selected intentionally.
  • Fabric GSM is standardized.
  • Dyeing consistency is monitored.
  • Shrinkage tests are verified before bulk production.

For boer and fitch, sourcing is not transactional — it’s foundational. Every batch of mens and womens wear begins with material selected for comfort and durability, ensuring garments feel premium while lasting longer.


Quality Control at Every Stage

Here’s what truly separates own manufacturing from outsourced models: layered quality control.

1. Fabric Testing

  • GSM verification
  • Color fastness testing
  • Shrinkage checks

2. Precision Cutting

Modern cutting techniques ensure uniform sizing, reducing fit inconsistencies in both mens wear and womens wear.

3. Stitch & Finish Inspection

  • Seam strength testing
  • Thread durability checks
  • Final garment review before packaging

This level of control reduces defects and increases consistency — two major pillars of premium quality.


Premium Quality at an Affordable Price — How Is That Possible?

There’s a common myth: “Premium always means expensive.”

But when a brand relies on third-party Manufacturers, multiple markups get added:

  • Factory margin
  • Middleman commission
  • Logistics markup
  • Brand premium

By owning the manufacturing process, boer and fitch removes unnecessary intermediaries. That operational efficiency allows the brand to offer:

  • Premium quality
  • At an affordable price
  • Without compromising margins or standards

This direct-to-production model builds both value and trust — a rare balance in modern fashion.


Mens Wear & Womens Wear: Built with Trust and Assurance

Whether it’s mens wear designed for structured durability or womens wear crafted for comfort and flattering fits, consistency matters.

Customers return to brands that deliver:

  • Same fit, every purchase
  • Same fabric softness
  • Same lasting shape after multiple washes

Own manufacturing allows boer and fitch to maintain that consistency. It transforms clothing into something dependable — something built with trust and assurance.

In a market flooded with fast-fashion unpredictability, reliability becomes a competitive advantage.


Transparency Builds Brand Integrity

Modern consumers are more informed than ever. According to insights from the Business of Fashion, transparency in sourcing and production significantly influences brand loyalty.

When a brand openly controls its own manufacturing:

  • Quality promises feel authentic
  • Ethical practices become verifiable
  • Customers feel confident in their purchase

This transparency strengthens brand credibility — not through marketing claims, but through operational truth.


Comparison: Outsourced vs Own Manufacturing

FactorOutsourced ModelBoer and Fitch Own Manufacturing
Quality ConsistencyVaries by vendorStandardized & monitored
Cost ControlMultiple markupsDirect cost efficiency
Fabric SourcingLimited oversightControlled selection
Trust FactorMarketing-drivenProcess-driven

The difference is not subtle — it’s structural.


The Bigger Picture: Long-Term Value Over Short-Term Trends

Fast fashion prioritizes speed.
Own manufacturing prioritizes substance.

Boer and fitch chooses the second path — focusing on:

  • Durable garments
  • Controlled sourcing
  • Reliable quality
  • Affordable pricing without shortcuts

That long-term approach benefits not just the brand, but the customer wardrobe.

When a t-shirt holds its shape after repeated washes or when womens wear maintains color vibrancy over time, that’s not luck — that’s process control.


Conclusion: Why It Matters to You

At the end of the day, own manufacturing is about responsibility.

It means:

  • Accountability for every stitch.
  • Confidence in every fabric choice.
  • Assurance in every purchase.

Boer and fitch doesn’t just design mens and womens wear — it builds it from scratch. And that difference shows in the quality you feel, the durability you experience, and the price you appreciate.


Ready to Experience the Difference?

Explore the latest mens wear and womens wear collections from boer and fitch and feel what premium quality truly means.

Because when clothing is built with trust and assurance, you don’t just wear it — you rely on it.

👉 Discover the collection today and experience own manufacturing excellence firsthand.

From Factory to Finish: How Boer & Fitch Crafts Quality Menswear & Womens Wear

When you slip into a well-crafted shirt or tee that feels both comfortable and long-lasting, you may not think about the journey it took to get to your wardrobe. But behind every quality piece of mens wear and womens wear lies a story of deliberate choices, skilled hands, and uncompromising standards. At Boer and Fitch, this journey—from raw materials to finished apparel—is not just manufacturing; it’s a commitment to delivering premium quality at an affordable price with trust and assurance.

In this post, we’ll take you behind the scenes to understand how Boer & Fitch builds its collections from scratch, focusing on transparency, craftsmanship, and values that matter to modern consumers.


Why Own Manufacturing Matters: The Boer & Fitch Advantage

Most fashion brands outsource their production to third-party factories, often losing control over quality, timelines, and ethical practices. Boer & Fitch, however, stands apart by owning and closely supervising its manufacturing process.

Having own manufacturing facilities means:

  • Better quality control at every stage, from fabric inspection to final stitching.
  • Faster turnaround times, so new designs and restocks reach customers quicker.
  • A transparent supply chain that aligns with ethical labor and sustainability expectations.

This approach isn’t just about making clothes; it’s about building menswear and womenswear you can trust—garments that feel premium without the premium price tag.


Step 1: Sourcing Premium Fabrics

A garment’s quality begins with its material. Boer & Fitch sources fabrics known for comfort, durability, and performance. For example, cotton remains a top choice in both mens and womens wear due to its breathability and softness. According to the Cotton Board, cotton is one of the most preferred fibers globally because of its natural comfort and sustainability profile. (1)

The brand avoids low-grade blends that can pill, fade, or lose shape after a few washes. Instead, fabrics are selected based on:

  • Fiber strength
  • Thread count
  • GSM (grams per square meter) — an industry measure of fabric weight and durability (learn more about GSM basics here).

By prioritizing high-quality textiles, Boer & Fitch ensures garments feel good on your skin and stand up to everyday wear.


Step 2: Design with Purpose

Quality isn’t just fabric deep; it’s also in the design. Boer & Fitch’s design philosophy balances modern aesthetics with practicality. Whether it’s a fitted tee or a relaxed casual shirt, the brand pays attention to:

  • Fit profiles that accommodate diverse body types.
  • Functional details like reinforced seams and comfortable necklines.
  • Timeless styles that transcend fleeting trends.

This ensures that every piece, whether mens or womens wear, feels intentional and versatile—easy to pair with other wardrobe staples.


Step 3: Precision in Production

With fabrics and designs in place, precision manufacturing becomes crucial. Boer & Fitch’s team of skilled craftsmen and technicians oversee production from the very first cut to the final quality check.

Here’s how quality is ensured in the factory:

🔹 Cutting & Pattern Control

Each pattern is created using digital CAD systems to ensure consistency in sizing across batches. This reduces waste and maintains fit standards.

🔹 Expert Stitching

Experienced machinists handle each garment, paying attention to seam strength, symmetry, and finish. Strong stitching is essential for garments that last longer and retain shape.

🔹 Mid-Production Quality Checks

Rather than waiting until the end, quality checks happen at various checkpoints. Irregularities are caught early—saving time and preventing flawed pieces from reaching customers.

This step-by-step scrutiny embodies why Boer & Fitch garments feel premium yet remain affordable—cost savings from efficiency are passed on to you.


Step 4: Final Inspection & Packaging

Before any item leaves the factory floor, it undergoes a final inspection. This ensures that only garments meeting the brand’s standards make it to your doorstep.

Key aspects evaluated include:

  • Color consistency
  • Print or embroidery accuracy
  • Size conformity
  • Overall finish

After inspection, products are carefully packaged, not just for presentation but for protection during transit.


How Boer & Fitch Balances Quality with Affordable Pricing

High craftsmanship often comes with high cost—but Boer & Fitch disrupts this notion by optimizing own manufacturing and sourcing directly from mills. This means:

  • Fewer middlemen, reducing markup at every stage.
  • Volume purchasing, lowering material costs.
  • Efficient production cycles, minimizing wastage.

The result? You get premium mens wear and womens wear with thoughtful construction and reliable comfort—without paying a luxury price.


Why This Matters: Trust, Assurance, and Wardrobe Value

In a market crowded with fast fashion, attention to how clothes are made becomes a differentiator. Boer & Fitch’s transparent approach builds trust and assurance because you know:

✔ The garment was made with quality materials.
✔ Skilled professionals oversaw production.
✔ There was rigorous quality control.
✔ Pricing reflects value, not unnecessary markups.

This resonates with conscious consumers who want clothes that feel good, last long, and align with their values.


Conclusion: More Than Clothes—A Crafted Experience

Every Boer & Fitch product is the culmination of thoughtful sourcing, skilled manufacturing, and a commitment to deliver premium quality at affordable prices. By owning the process—from fabric selection to finished garment—the brand ensures both mens and womens wear meet the standards today’s wardrobe demands.

Ready to experience quality you can trust?
👉 Explore the latest collections from Boer & Fitch and find your perfect fit.

What do you think about owning clothing that’s crafted with clarity and care? Share your thoughts below!

Why Size Charts Matter When Buying Clothes Online

Introduction: One Small Chart, One Big Decision

Buying clothes online should feel exciting—not uncertain. Yet for many shoppers, especially when choosing mens wear or womens wear, that moment before clicking Buy Now comes with hesitation: Will this actually fit me?

At Boer & Fitch, we’ve seen firsthand how a simple size chart can make or break trust in an online purchase. As manufacturers with own manufacturing, building garments from scratch—from sourcing premium fabrics to final stitching—we know that fit isn’t guesswork. It’s a promise. And that promise starts with an accurate, honest size chart.

In this blog, we’ll unpack why size charts matter when buying clothes online, how they protect both shoppers and brands, and why they’re central to how Boer & Fitch delivers premium quality at an affordable price, built with trust and assurance.


The Reality of Online Clothing: Why “M” Isn’t Universal

The Size Illusion in Mens & Womens Wear

An “M” in one brand can feel snug, while another brand’s “M” feels oversized. According to apparel industry studies published by Textile Exchange and Fashion United, there is no universal sizing standard, especially across regions and body types.

This challenge is even more prominent in:

  • Mens wear, where chest, shoulder, and length vary widely
  • Womens wear, where bust, waist, and hip proportions differ drastically

That’s why relying on size labels alone leads to:

  • Higher return rates
  • Dissatisfied customers
  • Loss of brand credibility

A detailed size chart bridges this gap by replacing assumptions with measurements.


Size Charts as a Trust Signal, Not Just a Table

Why Transparent Brands Invest in Measurement Accuracy

For brands like Boer & Fitch, size charts aren’t an afterthought—they’re part of manufacturing discipline. Because we control our process from sourcing to stitching, we measure real garments, not theoretical sizes.

A reliable size chart:

  • Reflects actual garment measurements, not body ideals
  • Reduces confusion for first-time buyers
  • Shows that the brand values customer confidence

Research from Shopify Commerce Reports highlights that clear size guidance can reduce apparel returns by up to 30%, making it a win for both customers and manufacturers.


Mens vs Womens Wear: Why Separate Size Logic Matters

One Chart Doesn’t Fit All

A common mistake in online fashion is oversimplification. Mens and womens wear require different sizing logic:

Mens Wear Size Charts Focus On:

  • Chest width
  • Shoulder breadth
  • T-shirt or shirt length

Womens Wear Size Charts Focus On:

  • Bust, waist, and hip balance
  • Fit preference (relaxed vs slim)
  • Fabric stretch and drape

At Boer & Fitch, our charts reflect how each garment is designed to be worn, not just how it looks on a model.


Manufacturers’ Perspective: Why Size Accuracy Starts at the Factory

From Scratch Means Responsibility

As manufacturers, not resellers, Boer & Fitch builds apparel from scratch. That means:

  • Fabric sourcing decisions affect shrinkage
  • Stitch density affects drape and fit
  • Wash processes affect final measurements

Because we handle own manufacturing, our size charts are aligned with real production data—not estimates. This approach allows us to offer premium quality garments while maintaining an affordable price, without compromising on honesty.

This transparency builds long-term trust—something fast fashion often overlooks.


The Hidden Cost of Ignoring Size Charts

Skipping the size chart may feel convenient, but it often leads to:

  • Ill-fitting clothes sitting unused
  • Wasted money and environmental impact
  • Frustration that breaks brand loyalty

According to sustainability reports from McKinsey & Company, returns contribute significantly to fashion waste. Choosing the right size the first time is not just smart—it’s responsible.


How to Use a Size Chart the Right Way

A Simple Buyer Checklist

Before purchasing:

  • Measure your body using a tape (don’t guess)
  • Compare with garment measurements, not old labels
  • Check fit notes (slim, regular, relaxed)
  • Consider fabric type (cotton vs blends)

At boerandfitch.com, we also provide measurement guides alongside product pages to make this process easy and stress-free.


Conclusion: Fit Is the Foundation of Confidence

Size charts are more than numbers—they’re a brand’s word to the customer. For Boer & Fitch, they represent our commitment to mens and womens wear that fits real people, made through own manufacturing, with care taken from sourcing to final product.

When you understand your size, you shop with confidence. When brands respect that, they build trust—and trust is the most premium quality of all.


Shop with Confidence

Ready to experience apparel built with trust and assurance?
👉 Explore our mens wear and womens wear collections at Boer & Fitch
📏 Use our detailed size charts to find your perfect fit
💬 Share your shopping experience or questions—we’re here to help

Top Reasons Customers Trust Boer & Fitch for Quality Clothing

Introduction: Trust Isn’t Marketed—It’s Earned

In a market crowded with fast fashion and short-lived trends, boer and fitch stands out for a different reason: trust. Customers don’t just buy mens and womens wear from the brand—they return to it. That loyalty is built quietly, through consistent quality, transparent processes, and a rare commitment to doing things from scratch. As manufacturers with own manufacturing, Boer & Fitch controls every step—from sourcing yarn to finishing garments—ensuring premium quality at an affordable price, built with trust and assurance.

This article explores why customers place that trust in Boer & Fitch, and what truly differentiates the brand in today’s apparel landscape.


How Boer & Fitch Compares in a Fast-Fashion World

Fast Fashion vs. Manufacturer-Led Brands

Most apparel brands today outsource production across multiple vendors. While this speeds up launches, it often compromises consistency. Boer & Fitch takes the opposite approach.

Key difference:

  • Fast fashion brands optimize for speed and cost
  • Boer & Fitch optimizes for quality, fit, and long-term wearability

According to a recent McKinsey & Company fashion industry report, consumers are increasingly valuing durability and transparency over trend churn. Boer & Fitch aligns directly with this shift.


Own Manufacturing: Quality Control from Scratch

Why In-House Manufacturing Matters

One of the strongest reasons customers trust Boer & Fitch is its own manufacturing model. Unlike brands that rely on third-party factories, Boer & Fitch is involved from scratch.

This means:

  • Direct oversight of fabric knitting and dyeing
  • Controlled stitching, sizing, and finishing
  • Consistent quality across mens wear and womens wear

From a customer’s perspective, this translates into predictable fit, reliable fabric feel, and garments that age well after repeated washes.

Industry experts at Textile Exchange emphasize that vertically integrated manufacturing significantly improves traceability and quality assurance—something Boer & Fitch practices by design, not trend.


Thoughtful Sourcing: The Foundation of Premium Quality

Fabric First, Always

Premium clothing doesn’t start on the cutting table—it starts with sourcing. Boer & Fitch prioritizes cotton quality, GSM accuracy, and yarn strength before design decisions are made.

Customers often notice:

  • Softer hand feel
  • Better breathability for Indian climates
  • Reduced pilling and shrinkage

This aligns with findings from Cotton Incorporated, which highlights how fiber selection directly impacts garment longevity and comfort.

By investing early in sourcing, Boer & Fitch avoids downstream compromises—resulting in premium quality without inflated pricing.


Designed for Real People: Mens and Womens Wear That Fits

Fit Isn’t a Guess—It’s Engineered

One recurring customer insight is fit consistency. Boer & Fitch develops its mens wear and womens wear using real body data and repeated wear testing.

Rather than copying international size templates, the brand refines fits based on:

  • Indian body proportions
  • Daily wear use-cases
  • Long-hour comfort

This attention to fit builds confidence—customers know that reordering the same size will feel the same every time.


Premium Quality at an Affordable Price: The Value Equation

Where the Savings Really Come From

Affordable pricing often raises suspicion. Boer & Fitch earns trust by explaining how affordability is achieved:

  • No excessive middlemen
  • Direct-to-consumer efficiency
  • In-house production economies

By eliminating unnecessary markups, the brand offers premium quality at an affordable price—a balance that customers increasingly seek, especially in everyday essentials.

As noted by Harvard Business Review, brands that align price transparency with quality consistency see higher long-term customer trust and retention.


Built with Trust and Assurance: Beyond the Product

Customer Experience Matters

Trust doesn’t end at the product. Boer & Fitch reinforces assurance through:

  • Clear size guides and product details
  • Honest fabric descriptions
  • Responsive post-purchase support

These details reduce uncertainty—one of the biggest barriers in online apparel shopping.

Customers often describe the experience as “reliable” and “no surprises,” which is perhaps the highest compliment in e-commerce.


Why Customers Stay: A Manufacturer’s Mindset

Boer & Fitch doesn’t think like a marketing-first brand—it thinks like manufacturers. That mindset prioritizes:

  • Long-term relationships over one-time sales
  • Product integrity over hype
  • Continuous improvement based on feedback

This is why trust compounds over time. Each satisfied purchase reinforces the next.


Conclusion: Trust Is the Real Differentiator

In an industry where claims are loud and proof is rare, Boer & Fitch earns trust quietly—through own manufacturing, responsible sourcing, reliable fits, and honest pricing. For customers seeking mens and womens wear that delivers premium quality without the premium markup, the choice feels natural.

Trust, after all, isn’t built overnight. It’s built from scratch—just like every Boer & Fitch garment.


Have you experienced Boer & Fitch quality firsthand? Explore our latest mens wear and womens wear collections, or share your thoughts and experiences with us. If you value clothing built with trust and assurance, your wardrobe journey starts here.

What Is GSM in Fabric? A Complete Buyer’s Guide

Introduction: Why GSM Matters More Than You Think

If you’ve ever compared two T-shirts that look similar but feel completely different once you wear them, chances are GSM is the reason. At Boer & Fitch, where we design mens wear and womens wear through own manufacturing, GSM is not just a number—it’s a quality decision made from scratch, starting at fabric sourcing itself.

Whether you’re shopping for womens wear that drapes effortlessly or mens wear that holds its shape wash after wash, understanding GSM helps you buy smarter, with confidence and assurance. This guide breaks down GSM clearly, practically, and honestly—based on real manufacturing insights, not marketing jargon.


What Is GSM in Fabric? (Simple Explanation)

GSM stands for Grams per Square Meter. It measures the weight of fabric, indicating how heavy or light one square meter of material is.

In simple terms:

  • Lower GSM = lighter, breathable, softer feel
  • Higher GSM = thicker, more structured, more durable

GSM does not automatically mean better or worse quality. It tells you how a fabric will behave—how it drapes, breathes, lasts, and feels against your skin.

For a deeper technical definition, textile education platforms like Textile Learner explain how GSM is a global standard used across apparel manufacturing to maintain consistency and transparency.


GSM Comparison: How It Affects Mens & Womens Wear

Low GSM (120–160 GSM)

Best suited for:

  • Lightweight summer womens wear
  • Inner layers and soft casual tops

Pros:

  • Highly breathable
  • Soft drape, airy feel

Cons:

  • Less durable
  • Can lose shape over time

Medium GSM (170–200 GSM)

This is the sweet spot for everyday mens wear and womens wear.

Pros:

  • Balanced comfort and durability
  • Ideal for all-season use
  • Retains shape after washes

At Boer & Fitch, most of our premium T-shirts fall into this category because it delivers premium quality at an affordable price—a balance many brands struggle to achieve.


High GSM (210–260+ GSM)

Best suited for:

  • Structured mens wear
  • Premium polos, overshirts, winter layering

Pros:

  • Long-lasting
  • Premium hand-feel
  • Excellent opacity

Cons:

  • Less breathable in hot climates

GSM vs Fabric Quality: A Common Misconception

One of the biggest myths in fashion is:

“Higher GSM means better quality.”

In reality, GSM is only one part of the quality equation.

True premium quality depends on:

  • Yarn quality
  • Knitting method
  • Dyeing process
  • Finishing techniques

Authoritative resources like Wikipedia’s textile weight standards clarify that GSM measures weight—not craftsmanship.

This is where manufacturers matter.


From Scratch: How Boer & Fitch Approaches GSM

As manufacturers with own manufacturing facilities, Boer & Fitch controls every stage:

  • Sourcing: We select yarn based on end-use, not cost shortcuts
  • Knitting: GSM is calibrated during knitting—not adjusted later
  • Testing: Fabrics are wash-tested for shrinkage and recovery

Because we build from scratch, we don’t chase trends—we engineer comfort.

This approach allows us to offer premium quality while maintaining an affordable price, without compromising trust.


GSM and Climate: Why Indian Conditions Matter

India’s climate demands smarter fabric choices.

For hot and humid regions:

  • 170–190 GSM works best for daily wear

For mild or cooler climates:

  • 200+ GSM offers structure without discomfort

This climate-first approach is why Boer & Fitch designs mens wear and womens wear specifically for real Indian lifestyles—not just showroom appeal.


Key Insights Buyers Should Remember

  • GSM affects feel, durability, and drape
  • Medium GSM offers the best all-round value
  • High GSM is not always practical for daily wear
  • Manufacturing process matters more than numbers
  • Trust brands that explain their fabric—not hide it

Conclusion: Buy With Knowledge, Not Guesswork

Understanding GSM empowers you as a buyer. It helps you choose clothing that fits your lifestyle, climate, and expectations—not just a price tag.

At Boer & Fitch, we believe informed customers build lasting relationships. That’s why our mens wear and womens wear are crafted through own manufacturing, with transparency, trust, and assurance at the core.

Ready to experience fabric that’s thoughtfully made—not just labeled?

👉 Explore the Boer & Fitch collection and discover premium-quality mens wear and womens wear designed from scratch.

Have questions about GSM or fabric selection? Share your thoughts—we’d love to continue the conversation.

How to Pack for Vacation: The Ultimate Travel Packing Checklist

Carrying the right clothes on vacation can be challenging, whether it’s your first trip or you’re a seasoned globetrotter. Whether you are planning a quick road trip, weekend getaway, or a week-long holiday, don’t leave your fashion quotient behind.

Travel isn’t synonymous with style. In fact, it’s the antithesis. But it needn’t be that way. There’s no secret formula, no hidden recipe, and no reason to be strolling around in zip-off cargo pants and jelly shoes. Scroll through for a bit of inspiration.

Packing For A Vacation

1. Check the Weather

Before you start planning your trip, learn more about the weather forecast of your vacation destination if you don’t check the weather beforehand. If you don’t bother to check the weather before you start packing, you might end up spending money on clothing for the weather. 

For example, as the weather frequently changes, even though it is mid-summer, we see rainfall in many cities. So it’s better to be safe and check the weather before you leave for your refreshment vacation. 

2. Plan every look

Try to visualize each and every day of your vacation. Think of all the places, activities, and special events you’ll be attending. Some activities such as hiking, scuba diving, and skiing require different items of clothing, and the same goes for any event such as weddings, receptions, and formal events requiring different clothing styles. 

Plan out each and every moment of your trip to decide what you want to wear and how you can co-include your outfits together. 

3. Coordinate looks

While traveling, it’s better to pack light, only pack clothes that work well with each other. For example, if you’re carrying a jacket, make sure it matches your full sleeves shirt and your T-shirt or a black crop top that goes with your jeans and skirts. This way, you can mix and match clothes, and you don’t pack items you’ll only wear once. This goes for other accessories as well, such as shoes, jewelry, purse, bags, and scarves. Coordinate all of your clothes and accessories with each other, and choose the colors and designs that work together. 

Take the minimum amount of inner wear and socks, and you can wash these items every night and wear them again in the morning. This gives you more flexibility with the clothes you decide to carry. 

4. Pack Light

Take packing light seriously. This might seem impossible, but trust me, you can pack light with some organization skills. The biggest advantage of packing light is your mobility. You can walk through town or travel on buses or trains, and you won’t have to drag your luggage behind you. This will also help keep your bags safe from thieves. Some important tips to consider while packing light:

  • Make sure your clothes match each other. When you pack your clothes, ensure that you carry your white full sleeves shirt, black crop top, t-shirt, blazer, women’s shirt, and blouse. These items can be worn with skirts, pants, and shorts without getting them wrong. This takes effort and time to put together, so take your time and plan in advance. 
  • Stretch your wardrobe even further by packing a few accessories, like a scarf, a few pieces of jewelry, heels, cute purse, to transform your outfits for an evening at a fine restaurant or night at a club. 
  • How you pack is another essential factor of packing light. Tightly roll your clothing to gain more space in your luggage. Folding your clothes in half and then moving the clothes allows you to take advantage of every square inch of space.

Now that we have gone through the hacks of including fashionably styled outfits for your vacation, here is a list of some vacation-ready looks that you can definitely try on your next trip:

  1. For a beach vacation, don’t forget to carry your sundresses. Pair them up with strappy sandals, sunglasses, and a tote bag. For men, there are many men’s shirt brands that are famous for their nautical prints and solid pastel-hued collection. Pair it with blue shorts and espadrilles. 
  2. If you were planning to explore and roam around in the city, skip your heels and pick the ballerinas. Wear something chic like a silk scarf or a hat to complete your look. Men, pack your striped tees, trousers, and classy loafers.
  3. If you’re traveling between major cities, a chic leather jacket, a black crop top, joggers, and the slip-on sneaker is your perfect outfit. Guys, wear a v-neck t-shirt, and you are good to go. 
  4. Going on an adventure? Quick-drying fashionable elastic bottom trousers or cargo shorts; you can opt for any of them. Combine them with full sleeves shirt or a jacket. Hiking boots and pair of flip-flops are a must. 
  5. While planning your trip to the mountains, it is important to keep in mind the unexpected changes in the weather, so pack clothes that can be easily layered to accommodate the change. Carry jackets, mufflers, socks, pair of comfortable jeans, and a pair of boots.

Choose Coordinating Minimalist Travel Clothes

The secret to creating a minimalist travel wardrobe is learning to think outside of your travel bag. Many people pack individual outfits for each day of their travel, and maybe a “just in case” extra dress and a pair of heels. But packing in such a way can increase the number of items you carry. This is the secret of a travel capsule wardrobe. Everything goes with everything. Instead of 7 different outfits, you should carry 7-10 pieces that all work together no matter how you pair them.

There are three rules that you can follow that never go wrong with pairing.

1. Neutral rule.

The neutral rule is to wear all neutral either on top or on the bottom. It means that there’s plenty of room for color in every outfit! Personally, I prefer to travel in black and grey jeans and some bright colored tops. 

2. Complementary colors.

These are colors that are opposite to one another on the color wheel, like orange and blue. When you pair them, they create outfits that have an impact. You can still mix some neutrals into your minimalist travel wardrobe.

3. Pastel hues.

The softness of the pastel hues makes it easy to mix and match. When choosing pieces, stick to faded blues, greens, yellows, and pinks. Some people think pastel hues are only for spring, but who could say no to a powder blue sweater in winter? Pack some pastel tops to match them with both neutrals or complementary colors.

Best Travel Outfits For Style & Comfort

For even more inspiration – here are a few of my favorite travel-friendly outfit combinations. 

  • Kimono
  • Skinny jeans
  • Easy maxi dress
  • Black tights
  • Slouchy boots
  • Striped tee
  • Boyfriend jeans
  • Long sleeves shirt
  • Black crop top
  • White shirt

I’ve also included additional packing lists that incorporate fashion for business travelers, outdoor adventurers, and summer and winter climate travels below.

Summer Travel Wardrobe

Use this packing list for cruises, beach vacations, and other warm-weather trips.

  • Casual t-shirts or tank tops in breathable fabrics (skip long-sleeve tops)
  • Short-sleeved blouses or button-up shirts
  • 3 bottoms, carry shorts, skirts. (Don’t carry all the jeans)
  • Pair of walkable sandals or flip flops (if you are going hiking, carry those shoes as well)
  • Pair of nice sandals, shoes, and heels
  • Baseball cap or sun hat
  • A lightweight sarong
  • Beach dress and Sundress
  • Shorts/top combo

Winter Travel Wardrobe

Use this packing list for winter travel.

  • Comfortable, casual t-shirts for layering
  • Long-sleeved base layers for particularly cold days
  • Long-sleeved button-up shirt or blouse for dinners or formal outings. 
  • Sweater, fleece, or hoodie
  • Puffer jacket for added insulation (depending on your destination, you need to bring an extra coat as a protection against the rain or wind)
  • Bottoms (long johns or leggings to wear underpants on extremely cold days)
  • Pair of weather-resistant boots 
  • Pair of nice, closed-toe shoes
  • Pairs of tall socks
  • Neck gaiter or scarf
  • Beanie

Business Travel Wardrobe

If your travel includes regular meetings, consider adding the following to items in your capsule wardrobe:

  • Collared dress blouses or shirts in wrinkle-resistant fabric 
  • Professional bottom-half pieces (slacks or knee-length skirts)
  • Travel blazer
  • Pairs of dress socks
  • Pair of comfortable dress shoes or block-heeled sandals
  • Long sleeve shirt (preferably white)

Adventure Travel Wardrobe

Use this list if you plan to spend a lot of time outdoors:

  • T-shirts or tank tops
  • Packable fleece or puffer jacket (plus climate-specific gear)
  • Pairs of athletic shorts
  • Pair of quick-drying travel pants
  • Pair of water-friendly shoes 
  • Baseball hat or visor for sun protection
  • Pair of jeans or casual bottoms (to wear when not actively adventuring)
  • Pair of multi-use shoes for everyday use 

We have here 18 stylish looks to prove you can combine basic clothing items to look good and dressing functionality can coexist.

1. Sweater + Leather Pants + Oxford Shoes

2. Leggings + Turtleneck + Coat

3. Bold-Hued Pants + Blouse + Sandals

4. Boyfriend Jeans + White T-Shirt + Trench Coat

5. Matching Jogger Pants + Shirt Set

6. Neutral-Hued Tailored Pants + Blouse + Flats

7. White Pants + Oversized Shirt + Boots

8. Track Pants + Black Crop Top + Sneakers + Blazer

9. Silk Trousers + Oversized Sweater

10. Yoga Pants + Cashmere Sweater + Statement Bag

11. Wide-Leg Jeans + Booties + Sweater

12. Jumpsuit + Boots

13. Mom Jeans + Cardigan + Sunglasses

14. Matching Track Set

15. Tailored Pants + Bright Sweater + Layered Turtleneck

16. Straight Jeans + Cropped Sweater + Pointed-Toe Flats

17. T-Shirt + Jeans + Duster 

18. Blazer + Long-Sleeved Shirt + Flared Jeans

Here’s a list of item that works for all the trips (and pretty much everywhere):

Casual Dress

Casual dress is important to carry. You can put them on for dinner at a restaurant to ice cream run, and it won’t go wrong. Having a dress on hand also means you won’t feel out of place at any time of the day or event. 

2 Pairs of Jeans

Instead of traditional blue, opt for pairs of black or grey skinny jeans. They go with any top or shirt. But blue jeans can be a better option if you are traveling in summer. 

Black Cardigan

When exploring beautiful cafes and scenic overlooks, a cardigan is a must. Sometimes you can tie it around your waist and create that cute 20s look.

Black & White Striped Long Sleeve Shirt

The long sleeve option is one of the best because you can wear it all day without getting too hot or cold. A carry long sleeves shirt means you have day and night top-wear without worrying about the occasion. 

Colorful Tops

I follow the “neutral rule” for bottoms and wear vibrant tops. You can wear 3/4 length sleeves or pair a short/sleeveless top with a black cardigan.

Final Word

Make sure that you take more than enough time to plan and pack before you go on vacation so you don’t forget anything. Keep a checklist of all the items that you are carrying; keep this list in your bag; this will simplify your repacking. And if you think there are any casuals missing from your wardrobe, head to Boer And Finch and get your vacation shopping done online with assured quality, great fit, and easy returns available as well.

Packing light requires some flexibility and practice, but once you get the organization skills to pack light, I’m sure you won’t pack heavy again. I know I did! To challenge yourself, aim to pack light next time!

What other tips or tricks do you follow for vacation packing with fashion?

“How to Style Tie-Dye Tops for Every Occasion”

Introduction

Tie-dye has long shed its label as a mere hippie throwback and reemerged as a modern, expressive wardrobe staple. But styling women’s tie and dye tops can feel tricky: too loud, too casual, or too chaotic if you don’t get the balance right. At Boer & Fitch, we believe tie-dye should be versatile — not one-note.

In this article, I’ll walk you through how to wear your tie-dye tops to brunch, work, dinners, vacations, and more — using real styling decisions, trend insight, and a few of my own wardrobe experiments. Let’s make your tie-dye a chameleon in your wardrobe.


Why Tie-Dye Is Back (and Better)

Before we dive into styling, it helps to understand the renewed appeal of tie-dye in 2025:

  • Trend revival with finesse: Tie-dye is no longer just bold rainbows. The trend now leans toward abstract, tonal, or shibori-inspired versions that feel gallery-worthy rather than festival-only.
  • Sustainability & uniqueness: Many brands are embracing small-batch dyeing or garment dye techniques to give each piece character.
  • Mixing with minimalism: Fashion editors advise pairing tie-dye with clean, tailored staples to let the print shine without overwhelming the outfit.

From these shifts, the core stylistic challenge becomes: how to channel personality without tipping into visual noise.


A Quick Style Comparison: Bold vs Subtle Tie-Dye

Type of Tie-DyeFeel / VibeStyling ChallengeBest Uses
Bold swirl / rainbowPlayful, vibrant, statementRisk of clashing prints or oversaturationCasual, brunch, beach, festival
Toned / muted / shiboriElegant, understated printMaintaining interest without overwhelmingEvening, work-friendly casual, transitional seasons
Dip-dye / ombréGradient effect, softer visualEnsuring smooth transition into the outfitLayered looks, dinners, travel

When styling, I like to think: “Is the top the star or a supporting actor?” Let that guide your choices.


Styling Tie-Dye Tops by Occasion

1. Casual Day Out / Brunch

This is where tie-dye naturally shines.

  • Go tonal or mid-contrast tops: For example, a pink-gray tie-dye tee from Boer & Fitch. Pair with straight-leg jeans or high-waist shorts.
  • Anchor with neutrals: White sneakers, beige linen blazer, or light-wash denim jacket help diffuse busyness. (I often throw on my cream linen blazer over a tie-dye tee — instant “polished but fun.”)
  • Minimal jewelry: Think slim hoops or a delicate chain — not oversized statement pieces which compete.

Pro tip: Let one element be the hero. If the top is busy, keep bottoms and accessories simple.


2. Office / Smart-Casual

Yes — you can wear a tie-dye top to work, in many settings.

  • Choose muted or monochromatic tie-dye: Something like ivory and taupe tones, or a subtle shibori effect.
  • Pair with structured pieces: Tailored trousers, pencil skirts, or a sharply cut blazer balance the relaxed nature of tie-dye. Editors suggest mixing tie-dye tees with polished staples for sophistication.
  • Use layering wisely: I like to wear a tie-dye shirt under a buttoned‐up jacket, letting just a hint of pattern peek. (This trick is also used in modest styling guides.)
  • Shoes: Pointed flats, loafers, or low block heels help ground the look.

3. Evening / Dinner Out

When the sun sets, you can still make tie-dye glamorous.

  • Opt for dressier fabrics: Silk blends, satins, or lightweight knits with a subtle dye pattern elevate the look.
  • Monochrome tie-dye top + statement bottom: A black-and-gray tie-dye blouse tucked into a sleek leather skirt can be dramatic yet refined.
  • Add contrast with texture: A velvet blazer, faux leather trousers, or metallic accessories bring depth.
  • Layering tip: Use a cropped jacket or bolero to allow the pattern to show without overwhelming.

In my own wardrobe, I paired a dusky teal tie-dye top with a black satin midi skirt and a cropped blazer — and got compliments for looking “artful, not casual.”


4. Vacation / Beach / Resort

Tie-dye was born for easy, sunlit moments.

  • Go bold & bright: Embrace full color or large spiral patterns.
  • Mix with coordinating sets: Tie-dye tops and matching pants or skirts make for effortless looks.
  • Accessories: Straw hats, raffia totes, layered beads, shell jewelry — they amplify the carefree feel.
  • Layer light: A chiffon shirt or breathable cover-up can soften the look when needed (e.g. flights, cafes).

5. Loungewear / Chill Weekends

Tie-dye is perfect when comfort meets style.

  • Oversized tie-dye tees or sweat sets: Pair with bike shorts or joggers.
  • Mix textures: Think rib knit pants + tie-dye tee.
  • Layering tip: Drape an open shirt over the tie-dye, or tie it around your waist (a trend revived in 2025 layering pieces).
  • Shoes: Slide sandals, canvas slip-ons — keep it relaxed.

Styling Tips You Won’t See Everywhere

Here are some “insider” tricks I’ve experimented with while styling tie-dye in my own wardrobe:

  1. Use cast shadows to your advantage
    When it’s sunny, the interplay of shadow and tie-dye swirl can add dimension. I sometimes choose slightly lighter or darker tones depending on direction of light during shoots.
  2. Partial tie-dye peek
    I’ve hidden a tie-dye tee under an unbuttoned blouse or sweater so that only the placket or neckline pattern shows — a subtle nod to fun without full coverage.
  3. Print echoing
    Use accessories that pick up one tone from the tie-dye (e.g. a mustard belt with a tie-dye that contains mustard). This ties the look together without introducing a new color.
  4. Reverse balance
    If the top is busy, make the bottom impeccably solid — but if the bottom is patterned, let the top be the calmer piece. I once wore a tie-dye top with a subtle geometric skirt and it worked by letting the skirt “quiet down” the outfit.
  5. Oversized layering silhouettes
    Tie a crisp shirt or lightweight jacket over your tie-dye top (unbuttoned) to add structure and “frame” the print.

Care & Longevity Tips (Because Style Is Sustainable)

You want your beautiful Boer & Fitch tie-dye tops to last. Here are my care rituals:

  • First wash separately & in cold water: Helps prevent bleed.
  • Use a gentle, color-safe detergent.
  • Turn inside out before washing.
  • Air dry, away from direct sun to preserve dye vibrancy.
  • Low-heat iron (reverse side) or steam — avoid direct, hot wicks on dyed surfaces.

Also, rotate your tie-dye tops with neutrals to reduce fading from overuse.


Final Thoughts

Tie-dye tops need not be pigeonholed into “just casual.” With the right pairing, fabric, and styling approach, they can speak in whispers (workday), in full voice (dinner), or in bold proclamations (vacation). The key is balance, contrast, and letting the print be the accent — not the distraction.

At Boer & Fitch, our goal is to offer tie-dye pieces that serve as styling tools — not just statements. Try a muted shibori top for a dinner, or a bright spiral tee for a weekend look, and experiment with the layering tips above.


I’d love to see how you style your Boer & Fitch women’s tie and dye tops! Share your favorite looks on Instagram with #BoerAndFitchStyle, or drop a comment below with your biggest styling challenge.

Monsoon Styling Guide: Fabrics & Fits That Keep You Comfortable

The monsoon season is one of the most refreshing times of the year. The smell of wet earth, lush greenery, and cooler breezes are enough to lift your mood instantly. But along with the beauty of the rains come some very real challenges—muddy streets, unexpected downpours, and sticky humidity. And if you’ve ever struggled with what to wear during this season, you already know how tricky it can get to stay stylish yet practical.

At Boer & Fitch, we believe fashion should make life easier, not harder. The rains shouldn’t stop you from looking good and feeling comfortable. The key lies in making smart fabric choices, choosing the right fits, and styling with a balance of function and fashion. This guide will help you stay monsoon-ready while still showing up in style.

1. Choosing the Right Fabrics

When it comes to monsoon fashion, fabric is everything. Pick the wrong material, and you’ll end up with clothes that stick to your skin or stay damp for hours. The right fabrics, however, can keep you cool, airy, and quick-drying.

  • Cotton Blends: Pure cotton feels soft, but it tends to absorb water easily. Cotton blends with polyester or elastane dry faster and hold their shape better, making them perfect for everyday t-shirts.
  • Rayon & Modal: Lightweight, flowy, and breathable, these fabrics are ideal for monsoon dresses and tops. They don’t cling to your body and add a touch of elegance.
  • Polyester & Performance Knits: If you’re outdoors often, polyester blends are your best friend. They wick away moisture and dry quickly, making them rain-proof in more ways than one.
  • Skip Heavy Fabrics: Thick denim, corduroy, and wool are best left out of your monsoon wardrobe—they get heavy, uncomfortable, and take forever to dry.

💡 Boer & Fitch Tip: Our tie & dye cotton-blend t-shirts are specially designed to balance breathability with quick-dry comfort—your go-to for everyday rainy days.

2. Fits That Work for Humidity

The second factor that can make or break your rainy-day outfit is the fit. The humid weather means you don’t want clothes sticking to your skin. Instead, opt for styles that give your body room to breathe.

  • Relaxed Tees & Polos: Not too loose, not too fitted—regular cuts let in airflow while keeping you sharp.
  • Straight-Cut Shirts: Avoid skin-tight formal shirts. A slightly loose, structured fit keeps you comfortable during long hours.
  • A-Line Dresses & Shirt Dresses: For women, these airy silhouettes are a monsoon dream. They keep you comfortable without sacrificing elegance.
  • Cropped Pants & Joggers: Instead of long trousers that pick up mud, go for cropped lengths or slim joggers. They’re stylish and practical.

💡 Boer & Fitch Tip: Our casual shirts and jogger-style trousers are perfect examples of relaxed sophistication—smart enough for work, casual enough for evenings out.

3. Playing with Colors & Prints

Rainy days are often grey and gloomy—so why should your outfit be? Colors and prints can brighten up your look instantly while also serving practical purposes.

  • Vibrant Shades: Mustard, coral, cobalt blue, and aqua can bring instant freshness to your monsoon wardrobe.
  • Earthy Neutrals: Shades like olive, beige, and tan are practical choices since they hide mud splashes well.
  • Fun Prints: Tie & dye, stripes, and small-scale patterns add personality without looking over the top.
  • Avoid Light Pastels & Whites: While chic, they stain easily and can get semi-transparent when wet.

💡 Boer & Fitch Tip: Our printed tees and statement casuals are made to keep your look lively without losing function.

4. Smart Monsoon Layering

Layering is tricky in the rainy season—you need protection without bulk. The trick is to layer light and smart.

  • Light Jackets & Windcheaters: A thin, water-resistant jacket is better than a heavy raincoat. It keeps you dry and doesn’t weigh you down.
  • Shackets (Shirt-Jackets): Perfect for days when you’re unsure of the weather. Wear it open for style, button it up if the rain hits.
  • Light Scarves: A cotton scarf can double up as protection from drizzle or even act as a quick cover-up.

5. Monsoon-Friendly Footwear

Your outfit may be perfect, but the wrong footwear can ruin everything when puddles come into play.

  • Slip-Ons & Loafers: They’re easy to wear, dry quickly, and look polished.
  • Waterproof Sandals: A functional choice, but when styled right, they can look super trendy with cropped pants.
  • Rubber-Soled Sneakers: Grip-friendly and durable, these are a safe pick for slippery pavements.

💡 Boer & Fitch Tip: Pair cropped trousers with loafers for a stylish monsoon-approved look.

6. Accessories That Make Life Easier

Accessories in monsoon are less about glam and more about practicality—though they can still look stylish.

  • Compact Umbrellas: A chic foldable umbrella that fits into your bag is a must.
  • Minimal Jewelry: Avoid heavy metals that can tarnish. Stick to lightweight, waterproof options.
  • Functional Bags: Choose backpacks or crossbody bags made of water-resistant fabrics to protect your essentials.

7. Care & Maintenance of Monsoon Wardrobe

Rain doesn’t just affect what you wear—it affects how you take care of it. Proper clothing care is essential during this season.

  • Dry in Open, Airy Spaces: Avoid damp smells by ensuring proper airflow during drying.
  • Store Smartly: Keep silica gel packs or neem leaves in your wardrobe to prevent fungus.
  • Iron Only When Dry: Pressing semi-damp clothes damages fabric and causes odor.

Final Thoughts

The monsoon is all about embracing freshness and adaptability. While the rains can feel unpredictable, your wardrobe doesn’t have to be. With the right fabrics, relaxed fits, and season-friendly colors, you can look effortlessly stylish while staying practical.

At Boer & Fitch, our collections are crafted with everyday life in mind—breathable fabrics, versatile fits, and timeless styles that make rainy days as comfortable as they are chic. Whether it’s a quick grocery run, a casual office day, or a weekend outing, our clothes are designed to move with you, rain or shine.

So this season, let the rains pour, the puddles splash, and the skies stay moody. With the right style choices, you’ll step out not just monsoon-ready—but monsoon stylish.

Summer trends to look for in 2020

Summer trends to look for in 2020

Trends keep changing every year. To stay trendy, you need to update your fashion sense frequently. Trends change with seasons as well. Here are a few fashion trends to look for in summer 2020.

For men…

Collar shirt

If you begin wondering, what is so special about collar shirts, then here is the answer. The Cuban collar shirts are on trend for summer 2020. The distinctive collar and short sleeves give the shirt a new look. The bold prints, dark shades and the airy-looking fabric make it the best summer wear. These shirts suit perfect with light shaded chinos.

Back to 70’s

Flares were a trend back in the 70s. And now its time for flares again. These pants have a wider bottom that gives a unique look. These baggy looking pants are perfect with slim tees, that makes you stand out of the crowd. You can also add on an oversized hoodie to this combination to enhance it further.

Isn’t it too long?

Shorts above kneecaps are always the best. However, the summer trend 2020 is for the over the knee shorts. This gives you the look of a basketball player from late 70s. These covered shorts helps you to stay cool in summer. Add these shorts to printed tees to look stunning this summer.

Patchwork prints

Patchwork prints add zing to a simple shirt, with their amazing patterns and colours. The blend from different shades gives these shirts a fresh look. Check out for the best online shopping for men websites for fashionable summer wears.

For women

Bermuda shorts

Bermuda shorts are the trend. Find a pair of Bermuda shorts that stick right above or below or right on your knee to trend in style. These shorts are trendy than the real short pants in summer 2020.

Pack your costumes with polkas

The polka dots are back again. These large circular prints on contrasting colours keep your outfit simple and elegant. You can adorn in polka fashioned maxis or pants or shorts to catch attention this summer. Polka maxis with drawstrings are on the list of favourite this season.

Travelling back in time

The large-sized floral retro prints are the new trend. These prints make your attire attractive with their vibrant colours. Whatever be the costume, the prints are beautiful on their own. Pick up a large floral print shirt, with a plain pant to walk the streets in style.

Wear ‘em with waistcoats

To add style to your simple looking shirt, pull on a patterned waistcoat and an oversized blazer. This will take your simple shirt to the next level. Relish the beauty of the new trend with some wonderful waistcoats.

Drawstrings are the new trend !

Adding drawstrings to your maxi or crop tops is the new trend. Crop tops with drawstrings go perfect with any kind of pant or shorts. Look for crop tops with simple logos and mild colours. Choose the best attire for summer from online shopping for women. Check out the various options available to keep your fashion sense fresh and young.