Introduction: Why GSM Matters More Than You Think
If you’ve ever compared two T-shirts that look similar but feel completely different once you wear them, chances are GSM is the reason. At Boer & Fitch, where we design mens wear and womens wear through own manufacturing, GSM is not just a number—it’s a quality decision made from scratch, starting at fabric sourcing itself.
Whether you’re shopping for womens wear that drapes effortlessly or mens wear that holds its shape wash after wash, understanding GSM helps you buy smarter, with confidence and assurance. This guide breaks down GSM clearly, practically, and honestly—based on real manufacturing insights, not marketing jargon.
What Is GSM in Fabric? (Simple Explanation)
GSM stands for Grams per Square Meter. It measures the weight of fabric, indicating how heavy or light one square meter of material is.
In simple terms:
- Lower GSM = lighter, breathable, softer feel
- Higher GSM = thicker, more structured, more durable
GSM does not automatically mean better or worse quality. It tells you how a fabric will behave—how it drapes, breathes, lasts, and feels against your skin.
For a deeper technical definition, textile education platforms like Textile Learner explain how GSM is a global standard used across apparel manufacturing to maintain consistency and transparency.
GSM Comparison: How It Affects Mens & Womens Wear
Low GSM (120–160 GSM)
Best suited for:
- Lightweight summer womens wear
- Inner layers and soft casual tops
Pros:
- Highly breathable
- Soft drape, airy feel
Cons:
- Less durable
- Can lose shape over time
Medium GSM (170–200 GSM)
This is the sweet spot for everyday mens wear and womens wear.
Pros:
- Balanced comfort and durability
- Ideal for all-season use
- Retains shape after washes
At Boer & Fitch, most of our premium T-shirts fall into this category because it delivers premium quality at an affordable price—a balance many brands struggle to achieve.
High GSM (210–260+ GSM)
Best suited for:
- Structured mens wear
- Premium polos, overshirts, winter layering
Pros:
- Long-lasting
- Premium hand-feel
- Excellent opacity
Cons:
- Less breathable in hot climates
GSM vs Fabric Quality: A Common Misconception
One of the biggest myths in fashion is:
“Higher GSM means better quality.”
In reality, GSM is only one part of the quality equation.
True premium quality depends on:
- Yarn quality
- Knitting method
- Dyeing process
- Finishing techniques
Authoritative resources like Wikipedia’s textile weight standards clarify that GSM measures weight—not craftsmanship.
This is where manufacturers matter.
From Scratch: How Boer & Fitch Approaches GSM
As manufacturers with own manufacturing facilities, Boer & Fitch controls every stage:
- Sourcing: We select yarn based on end-use, not cost shortcuts
- Knitting: GSM is calibrated during knitting—not adjusted later
- Testing: Fabrics are wash-tested for shrinkage and recovery
Because we build from scratch, we don’t chase trends—we engineer comfort.
This approach allows us to offer premium quality while maintaining an affordable price, without compromising trust.
GSM and Climate: Why Indian Conditions Matter
India’s climate demands smarter fabric choices.
For hot and humid regions:
- 170–190 GSM works best for daily wear
For mild or cooler climates:
- 200+ GSM offers structure without discomfort
This climate-first approach is why Boer & Fitch designs mens wear and womens wear specifically for real Indian lifestyles—not just showroom appeal.
Key Insights Buyers Should Remember
- GSM affects feel, durability, and drape
- Medium GSM offers the best all-round value
- High GSM is not always practical for daily wear
- Manufacturing process matters more than numbers
- Trust brands that explain their fabric—not hide it
Conclusion: Buy With Knowledge, Not Guesswork
Understanding GSM empowers you as a buyer. It helps you choose clothing that fits your lifestyle, climate, and expectations—not just a price tag.
At Boer & Fitch, we believe informed customers build lasting relationships. That’s why our mens wear and womens wear are crafted through own manufacturing, with transparency, trust, and assurance at the core.
Ready to experience fabric that’s thoughtfully made—not just labeled?
👉 Explore the Boer & Fitch collection and discover premium-quality mens wear and womens wear designed from scratch.
Have questions about GSM or fabric selection? Share your thoughts—we’d love to continue the conversation.